2025 International Brilliance Awards – Finalists Announced!

2025 International Brilliance Awards - Finalists Announced!

We are excited to reveal the finalists for the 2025 International Brilliance Awards! After a meticulous judging process, these outstanding individuals, teams, and organisations have been recognised for their exceptional achievements, innovation, and impact.

The winners will be announced on January 23rd, 2025, at the prestigious Sheraton Grand London Park Lane.

Congratulations to all our finalists! Your remarkable accomplishments deserve to be celebrated, and we can’t wait to honour your brilliance at the awards ceremony.

Scroll down to see the full list of finalists on this page.

Stay tuned as we approach the big day—January 23rd promises to be an unforgettable evening of recognition and celebration!

BUSINESS BRILLIANCE

Best New Product/Service Launch - Finalists

IPv4.Global - Product Name: ReView - First-of-its-kind IP address audit tool.

Brand Brilliance - Finalists

HALKBANK

Wingfield Consultants Ltd

ServiceMaster AAA

UK Business of the Year - Finalists

CHEC

Safecall Ltd

Bexley Beaumont

Phoenix 2 Retail

ServiceMaster AAA

Brilliance in Customer Service – Finalists

ServiceMaster AAA

Ivanti

CEO of the Year - Finalists

Jenny Mowat, CEO, Babel PR

Osman Arslan, CEO, Halkbank

Siva Kugathas, CEO, ServiceMaster AAA

Entrepreneur of the Year - Finalists

Sebastian Bates, CEO, The Warrior Academy

Siva Kugathas, CEO, ServiceMaster AAA

Carl Gould, CEO, 7 Stage Advisors

Business Leader of the Year - Finalists

Serge Santos, CEO of Funding Alternative Group and Managing Director of Compressed Air Centre

Siva Kugathas, CEO, ServiceMaster AAA

Innovative Team of the Year - Finalists

BaxterStorey - Team Name: BaxterStorey Resourcing Team

University of Cambridge & Hedfan - Team Name: University of Cambridge Estates Division’s Asset Management Team and Hedfan.

Brilliance in Environmental & Corporate Sustainability - FInalists

HALKBANK

UNIFIED BRILLIANCE

Agency/Consultancy of the Year (Business / Marketing and PR) - Finalists

IPv4.Global (Business)

Make More Noise (Marketing/PR)

Babel PR (Marketing/PR)

Agency/Consultancy of the Year (HR and IC) - Finalists

The Affable Partnership (HR)

Fitzgerald (HR)

Sequel Group (IC)

Innovative Use of Technology - Finalists

Dubai Municipality - Campaign Name: Leading the Way in Public procurement Excellence (in Business)

Beijing Nuanliu Technology Co., Ltd.- Campaign Name: East Lake Secret Realm: Journey to the West - An Immersive Cultural Experience (In Marketing)

Bridgestone and Sequel Group - Campaign Name: ACTIVE8 Sustainable Business campaign for Bridgestone West (in IC)

AI-Powered Solutions - Finalists

Accedia JSC - Project Name: Accedia - AI Capability Center (AICC) (Business)

rankingCoach GmbH - Project Name: AI-Driven Digital Marketing Transformation for SMBs. (Marketing, PR)

Ministry of Finance, Kingdom of Saudi Arabia - Project Name: Salma - Excellence in Artificial Intelligence for HR Solutions (HR)

Qatar Airways - Project Name: Pixi - AI-powered chatbot PiXi on PeopleX platform (IC)

MARKETING AND PR BRILLIANCE

Public Relations (PR) / Communications - Finalists

Emirates Health Services - Campaign Name: Early Detection

Liberty Communications - Campaign Name: Liberty Communications: Championing digital first nations

Parimatch Sports - Campaign Name: Festival of winnings is back!

Together - Campaign Name: Opening Doors PR Campaign

PGA TOUR - Campaign Name: PGA TOUR: 2024 Presidents Cup: The Shield Unites Us

Brilliance in Integrated Campaign - Finalists

FUNGI PR Agency & Mira hormonal health company. - Campaign Name: Closing The Sex Hormones Awareness Gap

Together - Campaign Name: Opening doors since 1974

PGA TOUR & M&C Saatchi Sport & Entertainment - Campaign Name: PGA TOUR: 2024 Presidents Cup: The Shield Unites Us

Brilliance in Marketing - Finalists

Together - Project Name: Opening doors since 1974

Parimatch Sports - Project Name: CRICKET BELONGS TO INDIA!

Barclaycard - Project Name: Barclaycard - Amp it up

Parimatch Sports - Project Name: Festival of winnings is back!

HR BRILLIANCE

Best Company to Work For - Finalists

Kernel

Saudi Authority for Industrial Cities and Technology Zones (Modon)

Corporate Wellness - Finalists

Kernel

Jobsplus

Ministry of Finance, Kingdom of Saudi Arabia

Brilliance in Employee Engagement in HR (Employee Recognition Programs)- Finalists

Rio Tinto - Project Name: RockStars

Softtech - Project Name: Lokum: One Platform for Seamless Employee Engagement and Communication

Capgemini - Project Name: Capgemini’s Leadership Empowerment and Acceleration Program (LEAP)

Qatar Airways -Project Name: Breast Cancer Awareness Month #ThinkPink

Brilliance in Employee Engagement in HR (Team Culture & Engagement Initiatives) - Finalists

National Unified Procurement Company - Project Name: Creating a Collaborative, Engaging Workplace to Drive Innovation and Growth at Nupco

Saudi Authority for Industrial Cities and Technology Zones (Modon) - Project Name: The Pulse Engagement Initiative

PrJSC “MHP” - Project Name: ENHANCING EMPLOYEE ENGAGEMENT PROJECT

BaxterStorey - Project Name: Fuelling individuality and fostering community: How to reduce turnover in the hospitality industry

Firstsource Solutions Limited - Project Name: The 4C Employee Engagement Framework

Radisson Hotel Group - Project Name: Radisson Hotel Group's Career Month

Learning and Development - Finalists

Jobsplus

Dubai Airports

Radisson Hotel Group

Dubai Culture Authority (DCA)

Ministry of Finance, Kingdom of Saudi Arabia

Cell and Gene Therapy Catapult

Eksim Investment Holding

HR Team of the Year - Finalists

Jobsplus - Team/Project Name: The People Management Department at Jobsplus

Vistatec - Team/Project Name: Vistatec HR Department

Dubai Culture Authority (UAE, Dubai) - Team/Project Name: DCA HR Department Team

National unified procurement company - nupco - Team/Project Name: The Protagonist Team

Cell and Gene Therapy Catapult - Team/Project Name: HR Team / Using Strategic HR to power innovation in medicinal therapies

Kernel - Team/Project Name: Innovative Team at Kernel

Brilliance in Diversity and Inclusion - Finalists

NEST (National Employment Savings Trust) - Project Name: Empowering Inclusion: Nest's DE&I Strategy for a Diverse Future

BaxterStorey - Project Name: How harnessing passion and encouraging collaboration can drive transformative change

1+1 Media - Project Name: Life After Scars

ANS Group - Project Name: Our People are Our Greatest Asset.

BT Group - Project Name: Restart for Career Returners

Brilliance in Recruitment & Retention - Finalists

Samsic UK

Eurail B.V.

Saudi Authority for Industrial Cities and Technology Zones (Modon)

Ministry of Finance, Kingdom of Saudi Arabia

Innovative Use of Technology in HR - Finalists

TURKCELL - Project name: The Office in Your Pocket: T.Life App

Capgemini - Project name: Capgemini’s Emotional Intelligence program

Radisson Hotel Group - Project name: Radisson Hotel Group's Workforce Management Solution

Sonova AC - Project name: RSM App

TURKCELL - Project name: GNÇYTNK Recruitment Program for New Graduates

HR Professional of the Year - Finalists

Kelly Tucker, Founder and Managing Director, HR Star

Abhishek Roy, Manager - Leadership & Strategic Hiring, Tata Consultancy Services

Mohammad Obaid Al Marri, HR Department Manager, Dubai Culture Authority (UAE, Dubai)

Catrin Gaston-Penny, Human Resources Director, Cell and Gene Therapy Catapult

IC BRILLIANCE

Brilliance in Employee Experience - Finalists

Capgemini - Project Name: Capgemini’s Avancer 2.0 program

SCHNEIDER ELECTRIC - Project Name: SPICE+ and NEXUS project

SOCAR Türkiye - Project Name: SOCAR Türkiye’s internal communication and employee engagement projects under the "Voice of the Employee" project strategy.

Brilliance in Intranet - Finalists

Burger King UK & Oak Engage - Title of the Intranet Platform: BK Hub

Schneider Electric - Title of the Intranet Platform: SPICE+

ScS and Oak Engage - Title of the Intranet Platform: Our ScS Home

Internal Communications Campaign - Finalists

Pan American Energy - Campaign Name: Vibrate PAE

RS Group and scarlettabbott - Campaign Name: Global values at RS Group

Bridgestone and Sequel Group - Campaign Name: ACTIVE8 Sustainable Business campaign for Bridgestone West

Qatar Airways Group - Campaign Name: Cultural Diversity Day at Qatar Airways Group

Almarai - Campaign Name: Ramadan Campaign - "تلمّنا لياليه"

Internal Communications Strategy - Finalists

Pan American Energy - Campaign Name: Vibrate PAE

Employee Wellbeing - Finalists

Almarai - Initiative: WE Care

DHL Global Forwarding GmbH - Initiative: DGFF Wellbeing Cup