Marketing and PR Conference

Adopt cutting-edge Marketing Strategy. Transform sales. Shape the future. 

Take advantage of opportunities, insights and ideas with industry peers and experts on key public relations and marketing topics that will help your business thrive.

 

This Second Annual exclusive event is for modern marketers and PR specialists to find the tools to work smarter and keep up with an ever-changing marketplace. The Cutting Edge Marketing and PR Conference is packed with insight from some of the leading innovators in the industry, who will put a fresh perspective on the current drivers of this dynamic market.

 

The conference focuses on showcasing examples of good practice adopted by successful brands,  Join us on the 13 May 2015 to see how you can help determine the future for your brand and  deliver commercial success.

Cutting Edge Marketing and PR Conference participants have an unique opportunity to enter the Business Brilliance Awards free of charge.

CUTTING EDGE MARKETING & PR CONFERENCE offers:

Two-day Main Conference - 13-15 May 2015

One day Masterclass on Crisis Communication - 13 May 2015

Opportunity to enter Business Brilliance Awards - 14 May 2015

Marketing and PR Conference Brochure

 

For the most up-to-date programme and registration details, please download the Cutting Edge Marketing and PR Conference Brochure.

 

PR Conference

Tony Coll

Media & Communication Consultant, Journalist

former BBC Journalist

Marketing Conference - Speaker

Anthony Tattum

Managing Director

Big Cat Group

Marketing and PR Conference Speaker

Allister Frost

New Media & Online Behaviour Expert, Managing Director

Wild Orange Media Ltd Uk

Marketing and PR Conference Speaker

Mohamed A. Al Ayed

President & Chief Executive Officer

Trans-Arabian Creative Communications (TRACCS) 

Kingdom of Saudi Arabia

Marketing and PR Conference Speaker

Sinan Cem Şahin

Corporate Communication Director

Türk Telekom

Marketing and PR Conference Speaker

Matt Grimshaw

Partner

The Pioneers

 

Some of the Topics to be covered during Marketing and PR Conference

Day 1 - Digital Marketing

  • Emerging Marketing Trends and Moving Ahead of the Curve. The Psychology of Persuasion – New Marketing Insights into What Really Motivates Behaviour
  • Numbers and Stories: Integrating Social Media and Digital Marketing
  • Creating a Content Marketing Strategy for Ambitious Organisations; Performance and General Health of the Organisation
  • Case Study: Building a Brand; New Sustainable Brand From the Ground Up

Day 2 - PR & Communications 

  • Impactful Communications in a Dramatically Changing World; use of video and TV to tell stories
  • PR in Africa, Turkey and the Middle East:  Challenges & Changes.  Communications in a   Dramatically Changing Region
  • Building Mutually Beneficial Relationships with key Online Stakeholders and Online Communities
  • Building your Brand Inside Out: how persuasive storytelling helps to align internal employee beliefs and behaviours to your customer promise
  • Experts’ Roundtable:  How Social Media Will Foster Crisis Situations: Identifying and Responding to Bad Press
Past Event

Past Event

BOC is delighted to announce that the 1st  Cutting Edge Marketing and PR Conference took place on 19th – 21st June 2013, in  London.

 

A great line up of speakers from across globe shared their expertise and explored current and future developments in digital and social marketing as well as in PR and brand reputation. 

Attendee Feedback

Conference Visual Minutes

Special Discounts Apply on Group Registrations!!!

 

For more information please contact the project manager:

Ms Maka Williams

Email: Maka@boc-uk.com

Phone: +44 (0) 207 112 4846

View Maka Williams's profile on LinkedIn

Cutting Edge Marketing and PR - LinkedIn Group

Marketing and PR Group

To maximise the benefits of this importenet event, it is our pleasure to announce the launch of a new professional group on LinkedIn: Cutting Edge Marketing and PR. The group welcomes  discussions during and post conference. 

Cutting Edge Marketing and PR Conference - Regional Media Partners

RELATED READING

 

Quotes of the Week on Marketing and PR

 

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” ~ Peter F. Drucker

“The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.” ~ Sergio Zyman

“Instead of one-way interruption, web marketing is about delivering useful content at precisely the right moment when a buyer needs it.” ~ David Meerman Scott, Author, The New Rules of Marketing and PR

“Marketing is too important to be left to the marketing department.” ~ David Packard

“Marketing takes a day to learn.  Unfortunately it takes a lifetime to master.” ~ Phil Kolter

“If I was down to the last dollar of my marketing budget I’d spend it on PR!” – Bill Gates

“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” – Jeff Bezos

"The history of PR is… a history of a battle for what is reality and how people will see and understand reality." – Stuart Ewen

"PR is performance recognition" – Douglas Smith